How Tesla is reinventing car insurance

Whether you like Tesla or not, it is clear that the manufacturer has revolutionized the automotive market. And he does not intend to stop in such a good way.

To offer the best possible experience to its customers, Tesla is preparing to market a new kind of insurance policy. Launched for the first time in the State of Nevada, this new insurance is coming to Arizona, Colorado, Illinois, Ohio, Oregon, Texas and Virginia. His particuliarity : it is based on real-time analysis of driver data.

If such devices already exist, they require the installation of additional hardware. At Tesla, in-vehicle technologies enable faster and more accurate analysis.

The better you drive the less you pay

Tesla’s new insurance offer is intended to be as fair as possible for drivers. The principle is childish: the better you drive, the less you pay. To know what a good driver is, Tesla relies on the analysis of driving data collected in real time by its vehicles.

This collection of data is already present in all the brand’s vehicles, but the results are only given for educational purposes. In the States where the insurance offer will be proposed, these results will make it possible to readjust the amount of their insurance policy.

Among the data analyzed, Tesla mentions the number of forward collision warnings (respecting safety distances), the number of hard brakings, the cornering speed or the forced disengagements of the Autopilot (when the vehicle is equipped with it). . The analysis of these results makes it possible to obtain a security score.

Based on the safety score, Tesla classifies drivers into different categories (poor, average, good). The new insurance offer is based on this classification to modulate the amount of the premium. An average driver will be able to save 20 to 40% on its premium over the competition. A good driver can save up to 60%. And the savings can quickly add up.

For example, a driver whose safety score goes from 93 to 98 would pay $83, according to the Numerics. On the other hand, if his score goes from 98 to 88, his monthly insurance premium would increase to $130.

And in France ?

In France, these insurances exist but require the installation of a connected box to retrieve driving data. Allianz or Direct Assurance offer these so-called “connected car insurance” offers. But these formulas remain marginal on the market.

And for good reason, the collection of data is subject to the rules of the CNIL. According to Index Insurance, “this recording of sensitive and nominative data on drivers is accepted by the CNIL under certain conditions”. And there is still a risk that the data will be used for purposes not provided for in the contract. Hence, perhaps, still a minority adoption on the market.

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